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Search Results For : School-Brand-Positioning

What is the typical operational break-even period for a school project?

Depends on the pace at which you are able to establish brand awareness and enroll students. For a moderately financed venture, the operational break even should be within 1 – 5 years from the launch date.

Sometimes operational break-even may not happen as predicted, you still need to support operations and maintain the brand position. It is suggested that you plan the necessary cash flows well in advance.

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How to Increase School Admissions ?

Many school promoters are finding it difficult to enroll required number of students. This is in fact, one of the biggest challenge school promoters are experiencing when they launch a new school or trying to sustain an established school. Creating the best infrastructure, putting up hoardings and h... Read More


How are parents selecting a school for their child?

It is hard to find a prototype of a perfect school in India. There are a host of factors that affect the efficiency and desirability of a school. Within the country, schools teaching the same curriculum... Read More


How much does it cost to start a new school?

       There is no single answer to this question, Cost of setting up a school is dependent on several factors, listing few factors -

  • Target market
  • Capacity planned
  • Value of land (varies by location and size)
  • Cost of infrastructure design and build
  • Facilities you wish to offer
  • Academic and beyond academic programs you wish to offer
  • Cost of educational supplies, staffing and other services
  • How do you plan to brand and position your school in the target market
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How to establish a boarding school in India

Promoters looking to start a boarding school have certain choices, The school can either be an exclusive residential school or it can be day school with facility of hostel for students as well. There are residential schools affiliated to every educational board including the CBSE, CISCE, state bo... Read More


Should I obtain a Detailed Project Report (DPR) before I start a school?

DPR is a comprehensive school development plan prepared in consultation with the school promoters, an important start up guide for those who wish to start a new school. Further it acts as an implementation guide for promoters and can be used obtain loans for the proposed school project. DPR addresses all major issues concerning the project, namely –

  • Vision & philosophy
  • Organization structure
  • Academic & beyond academic programs
  • Staffing & Skill development
  • Master plan & interiors
  • Branding & positioning
  • Statutory & legal issues
  • Financial feasibility covering 15 years cash flows.
  • Market pricing
  • Admissions
  • Documentation for staff and students
  • Technology infrastructure
  • Project schedule
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An insight into School Management Practices

Of all the enterprises, managing a school comes with its own challenges and demands. It is not logistics that define school management, it is the abstract understanding of growth and progression of human potential... Read More


How the schools can make parent's critique positive

No school provides “bad education or good education”, I personally believe every school starts with an intent to provide quality education. The philosophy, methodology, and infrastructure may vary with the founder’s vision.... Read More


Relevance of Soft Skills in Students

In a progressively diverse and globalized job market, school education, degree/diploma, certifications, skill development, job readiness, and suitable employment have become buzzwords in discourses on education taking place at the global level.... Read More


How to select a curriculum solution or academic program for your school?

New School Curriculums are being introduced and the existing ones are being updated at a rate that the entire scenario of school education has truly become dynamic. To keep pace with the changing time... Read More


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